List of products by brand DIADORA
DIADORA was founded in 1948 as an artisan workshop where mountain boots were made, in the 60s the conversion of production to the world of sport took place. DIADORA stands out both in its being at the forefront for the various solutions and for the high quality of the product so that its production reaches very important industrial volumes. In the 70s with the explosion of professional sport DIADORA became the first company in Italy that managed to develop a new concept of sports marketing, this meant that champions such as Bjorn Borg and Roberto Bettega became testimonials, from here sport became a phenomenon of costume and style so that DIADORA products also became for leisure time. In the 90s DIADORA crea his own research center consisting of a completely innovative work team, footwear technicians, experts from the Bioengineering Center of the Politecnico di Milano and doctors specializing in orthopedics.
